Fair Dealing Commitment

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State Bank of India, Singapore Branch(SBI) is fully dedicated to delivering fair dealing outcomes to our customers.

They are:

Outcome 1:
Fair dealing is central to the corporate culture.

Outcome 2:
We offer products and services that are suitable for the target customer segments.

Outcome 3:
We have competent representatives who provide customers with quality advice and appropriate recommendations.

Outcome 4:
Customers receive clear, relevant and timely information to make informed financial decisions.

Outcome 5:
We handle customer complaints in an independent, effective and prompt manner.

As India’s largest bank with majority stake owned by the Indian government, our values have always been to be transparent, honest and ethical in our dealings with customers. “SBI : First In Customer Satisfaction” is one of our core value statements.
Delivering the above outcomes involves embedding the spirit and intent of Fair Dealing into our processes, systems, people, product literature, customer feedback programs and eventually the culture of the organization.
Since the release of the Fair Dealing Guidelines issued by the Monetary Authority of Singapore in April 2009, we have instituted the following:

  1. We have a rigorous Product selection process to ensure that our product suite is suitable for the segment of customers we serve.
  2. Our representatives are competent and adequately trained to provide quality advice and appropriate recommendation. These representatives also undergo continuous professional development trainings.
  3. Our Product brochures provide clear and relevant information and such information are adequately explained to our customers to help them make informed financial decisions.
  4. Your views are important to us. We have a comprehensive customer feedback process to make it easy for you to provide your feedback. You may provide any feedback on our products and/or services through various channels including the branch feedback box, e-mails, letters, our Call Centre or walk in to any of our branches to talk to our Customer Service Manager or our Branch Manager. If however you like to have an external review of your concerns, we will guide you to seek assistance of FIDReC (Financial Industry Disputes Resolution Centre Ltd).

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